The Chicago restaurateur, who always sports those killer eyeglasses, is opening Primary Food & Drink in downtown Greenwich this winter. Elliot’s long-standing Director of Operations, Merlin Verrier, will serve as Executive Chef.
According to a release on the new eatery, the name of the restaurant comes from the dictionary definition of the word primary itself, meaning “first or highest in rank, quality or importance.” To that end, Primary Food & Drink’s philosophy is guided by three main principles: mastering basic, fundamental cooking techniques; using the highest-quality seasonal elements; and providing the greatest level of service and guest experience.
According to the release:
‘Primary will serve contemporary American seasonal cuisine in a refined yet casual atmosphere, featuring locally sourced ingredients whenever possible. The menu will showcase Elliot’s creative spins on well-known classics like Caesar salad, pot roast, beef stroganoff and buffalo chicken. A selection of classic cocktails and a wine list comprised primarily of American varietals will also be offered.’