Beauty retailer Sephora has a new location in the JCPenney store in Westfarms Mall. The grand opening is Friday, June 27, and the first 100 customers in line get a mystery Sephora-Inside-JCPenney gift card with values to $100. The store will also be giving out 750 gift bags filled with a variety of Sephora samples. Complimentary services at Sephora include Pantone foundation matching and express makeup tips. Doors open at 10 a.m.