Walmart has released its Top 20 Toys list for 2014.
The company gathered hundreds of kids, ages 18 months to 12 years old and turned them loose on new toys from Hasbro, Mattel, Spin Master and Zing.
Toys that encourage creative play, electronic toys, Frozen and other licensed merchandise and classic playthings such as Hot Wheels and Barbie, turned out to be the favorites.
“The kids surprised us this year with their changing tastes in toys, but we were ready to react to their feedback,” said Anne Marie Kehoe, vice president of toys at Walmart U.S in a press release. “When we saw specific trends emerge, we worked closely with our toy suppliers to make sure we were stocking our toy shelves and eCommerce distribution centers with the items kids really want this holiday season. Parents can trust that we’ll be ready with these kid-approved toys at great prices all season long.”
For parents who want to get a jump start on holiday shopping, Walmart launches its free holiday layaway program in stores Friday, Sept. 12. This year’s program includes an expanded list of eligible products, including toys, entertainment items and sporting goods.
Throughout the holiday season, the top 20 toys will be covered under Walmart’s Savings Catcher, an online receipt comparison tool. If a top local competitor offers a lower advertised price on those or other eligible items, customers get the difference on a Walmart eGift Card.
Walmart kickstarts the holiday shopping season with a pre-Black Friday sale that begins on Friday, Nov. 22 at 8 a.m. Doorbuster deals include the LeapPad 2, regularly $79, for $39.99, and an LG 50-inch HDTV, regularly $598, for $448. Walmart is also offering a new Christmas Ad Match policy for its online shoppers. Customers who purchase an item at Walmart.com and find a lower price
at a local brick and mortar competitor can email email@example.com
and receive the difference on a gift card.
Walmart kicked off holiday shopping this week with a list of the seaon’s hottest toys.
The mega-chain brought together 1,000 kids ages 18 months to 10 years to test, play with, and help select the top toys for the season and rolled back the prices on some of the items.
The top toys list features newcomers and classic favorites. New toys topping the list include the VTech Go! Go! Smart Wheels Train Station Playset, Sofia the First Talking Doll and Animal Friends and the Flutterbye Flying Fairy Doll.
A Furby product made the list for the second consecutive year. And, Elmo returns to the list with the new Big Hugs toy.
When it comes to the classics, the Barbie Dreamhouse is expected to be a favorite among girls, marking the fifth straight year a Barbie product has landed on Walmart’s top toy list.
“We are taking the guesswork out of customers’ holiday toy shopping by turning to kids to tell us what the real top toys are,” said Scott McCall, senior vice president of toys and seasonal at Walmart U.S. “Kids told us they want interactive toys as well as classic brands. After hearing this feedback, we did what we do best. We made price investments to offer absolutely great savings on these holiday toys and more for our customers.”
See the entire list here.
Walmart’s new Neighborhood Market in West Hartford’s Bishop’s Corner is holding its grand opening today. Have you stopped by? If so, what did you think?
Wal-Mart’s newest Neighborhood Market holds a grand opening on Wednesday, Feb. 20 in West Hartford. The 59,000-square-foot, full-service grocery store, in Bishop’s Corner (behind Marshalls), is the company’s first Northeast location.
Doors open with a ribbon-cutting ceremony at 7:30 a.m. and there will be entertainment, free product samples and giveaways throughout the day.
The new store, which occupies the former site of Adam’s Supermarket at 333 N. Main St., features a bakery, deli, prepared foods, fresh produce, frozen foods, meat and dairy and health and wellness departments, along with a pharmacy and general merchandise section with stationery, paper goods and household and pet supplies.
“We are very pleased to have Walmart make this investment in our community,” said West Hartford town manager, Ron Van Winkle, in a press release. “This new venture of a “Walmart Neighborhood Market” is a welcome concept and we look forward to their success. The facility they are occupying has been empty for many years and having that store put back into use is a boom for our local economy, the shoppers and their employees.”
The store will also offer Site-to-Store, a service that allows customers to ship online orders from www.walmart.com free to any Walmart store for pickup and the Pay with Cash program, which allows customers to order online (without a credit card) at Walmart.com and pay for the items with cash in-store.
Regular store hours are 6 a.m. to 11 p.m, seven days a week. Information: 860-509-1705 or walmart.com.
Walmart customers can now sign up for Straight Talk Wireless’ $45 no contract unlimited talk, text and data plan for the iPhone 4 and the iPhone 5. The offer is available in more than 2,000 Walmart stores and online at Walmart.com. (A $60 no contract plan with unlimited nationwide talk, text and data, plus unlimited international calling to more than 1,000 destinations in Mexico, Canada, India and other countries, is also available.)
The catch is that you have to pay full price for your iPhone – a 16GB iPhone 5 is $649 and the 8GB iPhone 4 is $449. Customers who buy the phone in-store with a Walmart credit card can pay off their purchase at $25 a month with a no interest, fixed-monthly payment financing offer. (Providers like AT&T and Sprint typically discount the cost of the phone when you sign up for a two-year contract.)
Walmart says the Straight Talk plan saves consumers an average of $950, as compared to conventional contract plans.
“We believe customers shouldn’t have to choose between saving money and having the latest technology,” said Seong Ohm, senior vice president of Entertainment for Walmart U.S. “Now customers can have the coveted iPhone with unlimited talk, text and data without a contract for $70 a month thanks to our exclusive Straight Talk plan and industry first financing offer.” ($45 for the plan, plus $25 monthy phone payment.)
“We are thrilled to be bringing the remarkable iPhone 5 to customers looking for one of the most advanced smartphones with one of the most affordable No Contract plans ever,” said F.J. Pollak, CEO and President, TracFone Wireless. “The advanced iPhone 5 with our unlimited $45 monthly plan and Walmart’s $25 special financing offer is a marriage made in heaven – making it the most affordable premium smartphone offer in America. With this exclusive offer the last reason for not purchasing the No Contract Straight Talk plan is gone.”
Information: www.straighttalk.com/iphone and www.walmart.com/iphone
Photos from summer vacation still trapped in your camera? New customers can get 25 free, 1-hour 4X6 prints at Walmart. Sign up for a Walmart Photo account at http://bit.ly/RDk6dI and you’ll get an emailed code for the free shots. (Be sure to select in-store pick up, so you don’t pay for shipping.)