Comcast Theatre in Hartford Now XFINITY Theatre

by Categorized: music news Tagged: , , , Date:

What’s in a name? A lot, apparently.

Effective today, Hartford’s Comcast Theatre will be rebranded as the XFINITY Theatre, according to a Live Nation press release received this morning. The name change coincides with a four-year extension of a current seven-year agreement, which gives Comcast the right to name the theater through 2019.

The venue, which was previously known as the Meadows Music Theatre, can accommodate up to 25,000 people and hosts roughly 20 concerts per year.

The press release also notes that “Comcast’s sponsorship at the Toyota Presents the Oakdale Theatre in Wallingford, Connecticut is also changing to Xfinity branding.”

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