“How Tupac Became a Hologram,” reads the headline in Bloomberg BusinessWeek. “(Is Elvis Next?)”
Next? Elvis has been performing virtually for years, though admittedly not (yet) in holographic form.
Posthumous success is something Presley has in common with Tupac. Although the rapper was murdered in 1996, it wasn’t enough to prevent him from appearing as a hologram on stage with real-life versions of Snoop Dogg and Dr. Dre last weekend at Coachella, the annual festival in Indio, Calif.
Working up a holographic projection of the iconic West Coast rapper cost between $100,000-$400,000, RollingStone.com reports, and there are reports that Hologram Tupac may go on tour.
Cool and all, but he’ll have to log some serious time on the road to catch up with Video Elvis: “Elvis Presley in Concert,” says the King’s website, “reunites former Elvis band mates live on stage with a state of the art video-projected Elvis.” True, video clips aren’t as technologically advanced as holograms, but Hologram Tupac looks like he stepped out of a scene from”Grand Theft Auto IV.”
The rate we’re going, it won’t be long before even living artists just send holograms out on tour. Just picture it: Adam Levine can be live on “The Voice” at the same time Maroon 5 is “live” on stage. Shakira can vacation on the Amalfi Coast with her soccer-player boyfriend while she “appears” in concert. Motley Crue can contract the next drug-resistant strain of venereal disease while — well, you get the idea.