The Alcohol and Tobacco Tax and Trade Bureau has established new guidelines for liquor companies that use social media.

Social media is another form of advertising and messages there there should be treated as such according the the agency.

Now, companies that advertise beverages on social networking sites, blogs, mobile applications and video sharing sites like YouTube will have to include mandatory statements on their profile or brand pages and refrain from making prohibited statements, such as false health claims.

 

 

Yahoo may be shopping for some cool new clothes. The internet firm is exploring an investment or outright purchase of Tumblr.

But sources said that interest has gotten stronger more recently, coming at the same time as Tumblr has been stepping up its efforts to raise a large funding round that could value the New York company at $1 billion. In a series of fundings since 2007, Tumblr has raised $125 million so far, at a reported valuation of $800 million.

Read more here. 

 

File photo of Google founder Sergey Brin posing for a portrait wearing Google Glass during New York Fashion WeekAs Google Glass makes it’s way out of the lab and on to the streets, more people are concerned with the privacy implications of the wearable computing device.

As reported by Ina Fried at All Things D, eight members of the Congressional Privacy Caucus have asked Google CEO Larry Page to address whether the device will use facial recognition software; what privacy steps the company is taking to protect bystanders and how Glass will fit into the companies existing privacy policies.

Google has said it does not have facial recognition in Glass yet (but they can see it happening,) and that the company’s current privacy policy is sufficient.

Photo: Google founder Sergey Brin poses wearing Google Glass REUTERS/Carlo Allegri

 

What does a spell uttered by Harry Potter and a MacBook Pro have in common?

The Mac on your desk or on the cafe table next to you has a chip with secret functions that can be unlocked only by inputting a spell from the Harry Potter series. The SMC, or system management controller, is a chip used to regulate a Mac’s current and voltage, manage its light sensor, and temporarily store FileVault keys. Turns out that the SMC contains undocumented code that is invoked by entering the word “SpecialisRevelio,” the same magic words used to reveal hidden charms, hexes, or properties used by wizards in the Harry Potter series written by author J. K. Rowling.

Read more in the ArsTechica article.

 

A trip to Italy by a group of 80 area Catholics and lead by Archbishop Henry Mansel, will be shared via social media with those who couldn’t make the journey.

The trip, called the Year of Faith Pilgrimage, is scheduled to visit holy sites throughout Italy from May 20th to 29th. The Archbishop will write about the trip on Facebook, twitter (@archmansell), and his blog. The group will spend time in Rome,  Assisi, Siena, Florence, Padua and Venice.

In a press release, the Archdiocese said, “While in Rome, they will attend the Papal Audience with Pope Francis, and visit the four major basilicas: St. Peter, St. Mary Major, St. Paul Outside the Walls and St. John Lateran.”

The group will depart from John F. Kennedy International Airport on Monday.

 

Google is rolling out a new, more personalized version of Google Maps. By taking your information that you give Google in mail, calendar, or searches, they will use it to make the map more unique for each user.

LATimes.com reports:

The new version of Maps has other nifty features such as blending all of the images and information that Google collectively has about a place, even the interior 360-degree views of a restaurant or bar and three-dimensional satellite images from Google Earth, the digital model of the planet, without any plug-in or download.

 

While Congress, the FAA and Alec Baldwin want to change the rules about using electronic devices on planes, one report from Delta Airlines shows the devices may have interfered with the navigation systems of planes in flight.

Bloomberg reports

Even Delta Air Lines Inc. (DAL), which argued for relaxed rules, told the U.S. Federal Aviation Administration its pilots and mechanics reported 27 suspected incidents of passenger electronics causing aircraft malfunctions from 2010 to 2012. Atlanta-based Delta said it couldn’t verify there was interference in any of those cases.

One interesting point in the article is while some airlines moved to iPads instead of paper charts and manuals, the tablets are set to not use their internal radio connections.

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YouTubeA week from now you may be out of luck if you use the YouTube app on your Windows phone. Google has sent a cease and desist letter asking that it be removed from the Windows Phone Store and disabled on May 22nd.

According to The Verge, Google did not make a YouTube app for the new Windows mobile operating system, so Microsoft made one of their own. However it doesn’t support advertising. And therein lies the problem for the folks in Mountain View.

Microsoft has said they will welcome ads if Google allows it.

 

Google Developers Event Held In San FranciscoFrom  LATimes.com:

Google will be begin selling an unlocked version of the Samsung Galaxy S 4 next month that runs on the latest version of the Android mobile operating system.

More here

 

MIO5X009_6B8E_9The Los Angeles Time says one of the announcements out of the Google I/O developer conference today is All Access, a music service like Pandora or Spotify.

The Silicon Valley giant said All Access, a part of its Google Music service, will allow users to combine their music libraries with the millions of songs that Google has obtained rights to.

Users will be able to combine their own library with music from Google’s catalog and listen to selections like they do on Spotify or create radio stations like they do on Pandora.

Read more here.

The internet search engine firm also announced that 48 billion mobile applications had been downloaded, close to the 49 billion iOS apps and the total number of Android phones that had been activated had reached 900 million.