Reviews for the new iPad have started flooding in and reviewers are blown away by the display. Here’s a look at what’s being said:
Users of the iPad 2 shouldn’t fret: Their iPad investment is certainly good for another year. But they might not want to look too closely at the new iPad’s screen. Once you get a load of that Retina display, it’s hard to go back to anything else.
Let’s be clear: the new iPad is in a class by itself, just as its predecessor was. As the latest product in a lineage of devices that defined this category, the iPad continues to stand head and shoulders above the competition. With the addition of the Retina display, LTE, more memory, and a more powerful CPU, Apple has absolutely held onto the iPad’s market position as the dominant player and product to beat.
The new iPad doesn’t introduce anything that we haven’t seen before, either in the iPhone or in rival tablets. There’s no Steve Jobs “one more thing” moment here; Apple just took its white-hot iPad and added the latest screen, battery and cellular technologies.
If you’re in the market for a tablet, here’s the bright side: For the same price as before, you can now get an updated iPad that’s still better-looking, better integrated and more consistently designed than any of its rivals.
And if you already have the iPad 2, here’s an even brighter side: At least this time around, you don’t have to feel quite as obsolete as usual.
Examine the new screen side-by-side with one of its near-10-inch predecessors, and you’ll swear you just had Lasik surgery. Text on Web pages or in books is so crisp and sharp that you don’t want to go back to reading on an older iPad. Movies and photographs reveal rich detail.
Since it launched in 2010, the iPad has been the best tablet on the planet. With the new, third-generation model, it still holds that crown.
This is a great technical achievement: to squeeze in this many pixels could easily have resulted in image noise, crosstalk or any number of visual artefacts, but Apple has pulled it off. Not once have we seen the display look blurry or anything less than stable and pin-sharp. According to Apple, that’s because the pixels have been distanced from the signal which tells them when to turn on and off or how brightly to burn. However it’s been achieved, it works flawlessly.
If you already own an iPad 2, and like it, you shouldn’t feel like you have to rush out to buy the new one. However, for those who use their iPads as their main e-readers, and those who use it frequently while away from Wi-Fi coverage, this new model could make a big difference.
It’s weird because I was never one of those people who thought the original iPad’s and the iPad 2?s screen was poor (but there were plenty of those people in the post-iPhone Retina world). I guess it’s just like a pre-glasses world — you never realize how blurry things are because that’s just how you’ve always seen everything. And then you put the glasses on and you wonder how you ever managed without them.
Steve Jobs would have approved of the new iPad. With its focus on the holistic experience rather than individual boasts around its constituent parts, it’s the epitome of the Post-PC world the Apple founder envisaged. No lag or delay; no frustrating cloud settings or arcane minimum software requirements. Simply pick up, swipe, and you’re immersed in a joined-up ecosystem. Apple doesn’t need another revolution, it has already started one, and the new iPad brings a fresh degree of refinement to a segment in which it is undoubtedly the king.
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