‘Still Revolutionary’ No. 2 Focuses On Business & Innovation
“Our goal, always, is to retain, attract, and create good-paying jobs with good benefits,” Governor Malloy said. “But for too long, our state failed to compete, and our tourism strategy is a great example of that. Because of a lack of investment, Connecticut was literally left off the map of New England tourism destinations. Whether it’s tourism dollars or economic development, we are going to compete because it will benefit our state and our residents.”
The new campaign, which will showcase companies doing business in the state, will be delivered through TV, print and at a new site: www.ctforbusiness.com. The site was created in order to promote the idea that Connecticut is the perfect place to start or relocate a business.
The “Still Revolutionary” campaign has paid off digitally. According to a press release from Malloy’s office, Connecticut’s tourism site — ctvisit.com — has seen a 100% jump in traffic since the campaign launched and the Connecticut Office of Tourism has provided travel assistance to 51% more potential visitors via traditional inquiries, online traffic and counseling at welcoming centers.
Looking to capitalize on Facebook’s reach, interested parties can “like” the Visit Connecticut Facebook page for a chance to win an overnight stay in Connecticut. The getaway includes a two-night stay at Saybrook Point Inn & Spa, dinner for two at Saybrook’s Fresh Salt, wine tasting for two at Chamard Vineyards, and two tickets to an evening performance at the Goodspeed Opera House.
You can learn more through social media: Facebook, Twitter, Pinterest and YouTube.
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