Vine Strives to Bounce Back

by Categorized: Apps, mobile phones, Social Media, Uncategorized Tagged: , , , Date:

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Since Instagram Video launched last month, Vine has struggled to remain relevant.

Last week, Vine released an update after teasing new features for weeks. The Vine experience has become even more enjoyable for mini-film makers with the update.

New features include “Revining,” which is Vine’s version of retweeting, new camera features, improved privacy settings and new content sections to highlight trending videos.

After the Instagram Video was announced, Vine’s user base shrank as users immediately started sharing less to Twitter. Recent reports indicate that sharing to Twitter from Vine dropped nearly 65% .

Instagram, which was previously just a picture sharing app has over 100 million users and was acquired by Facebook last year, made an immediate impact on the social video market. Nonetheless, up until this announcement, Vine was growing strong. A few weeks before the Instagram announcement, it released an Android app and was gaining a great deal of traction online. Vine also released a Kindle Fire App after the release of Instagram Video.

In spite of Instagram video’s impact on Vine, both services achieved new records on the 4th of July, last week, according to TechCrunch .

Photo Courtesy of Vine

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