FLORHAM PARK, N.J. – I’m at the NBA’s Rookie Transition Program today, which is day two of the four-day orientation session.
“I’m learning new things every day,” said Andre Drummond, as we were walking into an hour-long session on the business side of the league. “It’s a whole new life.”
Kathy Behrens, a UHart grad and teh NBA’s executive VP for social responsibilty and player programs, hosted this particular session, in which Drummond, Jeremy Lamb, Anthony Davis and othe rookies learned about the league’s revenue streams and business goals, about NBA Entertainment and the D-League.
“Be a pro,” Behrens admonisted the players at the end ”Be engaging with teammates, with fans and the media and your career will be long.”
Players will be learning about how to handle their money, the dangers to avoid off the court. Tonight, a session called “professional etiquette” sounds rather interesting. On Sunday, they will here from legends, including Bill Russell.
This is a preview. I’m here working on a long piece for The Courant on this week.
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