UConn Won, You Watched

by Categorized: ESPN, UConn women's basketball Date:

UConn’s win over Notre Dame in the NCAA Women’s National Championship earned a 2.8 US rating, the highest for any ESPN women’s college basketball game in a decade.  The rating is the highest for the sport since Connecticut’s victory over Tennessee for the 2004 title earned a 3.5. 

 

The match-up averaged 3.21 million households and 4.27 viewers (P2+) – fourth and sixth best, respectively, since ESPN began televising the women’s championship in 1996. In addition, the 2.8 rating represents an increase of 40 percent over a 2.0 a year ago for UConn over Louisville.

  In addition, nearly 100,000 fans turned to WatchESPN for the traditional telecast and the special ESPN3 Surround production of the match-up.  Those 100,000 thousand fans generated 3,800,000 minutes on the game, both all-time highs for a women’s college basketball game.  Additionally, the game generated the most minutes viewed for an ESPN3 Surround production to date. 

 

 

Among the metered markets, Hartford/New Haven led the way with a 29.3 rating, making it the market’s highest overnight for a program on cable in 2014. Nashville was the second highest-rated market with a 6.8 followed by Knoxville (6.0), Louisville (5.5), Indianapolis (4.8), Raleigh-Durham (4.7), Providence (4.6), New York (4.6), Memphis (4.5) and Greenville (4.5).

 

 

The Courant is using Facebook comments on stories. To comment on courant.com articles, sign into Facebook and enter your comment in the field below. Comments will appear in your Facebook News Feed unless you choose otherwise. To report spam or abuse, click the X next to the comment. For guidelines on commenting, click here.